Articles
Nonfiction writing, essays, and professional commentary.
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2026-04-07 — blogFix YouTube CTR With Custom Title And Thumbnail Package
A deep dive into fixing youtube CTR with custom title and thumbnail packages, and how to get it right.
2026-03-31 — blogHow I’d Repackage a Strong Video That Still Feels Underpowered
You spent 100 hours editing your latest video, but it's getting no views. Here's why that isn't your fault (and how to fix it).
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2026-03-29 — blogThree Packaging Mistakes I Keep Seeing on Good YouTube Channels
YouTubers are making good content, but it's not 'selling' to their viewers. Why is this?
2025-12-12 — blogIn defense of Google
AI Luddites took a loss, but maybe AI creators did too.
2025-11-19 — blogSlop is the enemy of creativity
Internet slop, not AI itself, is quietly eroding our creativity by flooding our attention with low-novelty, manipulative content.
2025-08-12 — blogThe implementation & upgrade of GPT-5
When GPT-5 was released on August 7th, I was concerned.